SAFE, GENTLE FORMULATIONS PROVIDE A HEALTHIER COLOR EXPERIENCE WITHOUT COMPROMISING ON LONG-LASTING, VIBRANT RESULTS.
✦ Innovative, clean formulas free of common irritating and toxic ingredients
✦ Ammonia and fragrance-free — no unpleasant fumes
✦ Enriched with nourishing ingredients for healthy hair and scalp
✦ Glossy shine and vibrant color that lasts

What sets color purity apart
stunning color results, every single time

Color pURITY IS FORMULATED WITHOUT:
✦ Parabens
✦ Fragrance
✦ Mineral Oil
✦ Phthalates
✦ EDTA
✦ PPD or PTD
✦ Resorcinol
✦ SLS, SLES, Cocamidopropyl Betaine
KEEP COLOR VIBRANT
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Color Awakening Hairbath
- Regular price
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$30.00 - Regular price
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- Sale price
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$30.00
10oz 2oz 32oz 32oz Refill -
Color Radiance Daily Conditioner
- Regular price
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$30.00 - Regular price
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- Sale price
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$30.00
10oz 2oz 32oz 32oz Refill -
Bright Balance Hairbath
- Regular price
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$32.00 - Regular price
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- Sale price
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$32.00
10oz 2oz 32oz -
Bright Balance Conditioner
- Regular price
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$32.00 - Regular price
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- Sale price
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$32.00
10oz 2oz 32oz