Innersense Organic Beauty Hair Ceremony


My mom, Norma, was the ultimate nurturer, she loved being a mother and I always felt very loved and cared for. However, she cared for herself in small ways, like soaking her feet at night. She was a kindergarten teacher and stood most of the day.

Norma was a big proponent of “good shoes” and always said “If you take care of your feet, they will take care of you.” My mom also loved to cook and bake, and always had fresh cookies on hand so that she could have a cup of tea and savor a home-made treat. Happily, we all reaped the benefit of something she liked to do for herself.


When my daughter, Morgan, was diagnosed with Williams Syndrome, it hit me like a ton of bricks. I realized that I would be a caregiver for the rest of my life. But another realization struck: I was already a caregiver as a hairstylist.

Right then and there, my newfound fate thrust upon me yet another; I was driven to develop a high vibe organic hair care that would support professional stylists personally, and professionally. Consequently, Innersense Organic Beauty was born through that concept of self care and caring for the caregiver.

Most of us feel a need to give to others in some way or another. For some of us that need is slight (just try getting your teenager to help you on a Saturday morning!). In contrast, for others like my mom, who stood in front of a classroom her entire career, the need to give is deep and driving. However, when it came to her own self care, my mom just skimmed the surface. Sadly, she simply soaked her feet and threw together chocolate chip cookies. Oh, how I wish it weren’t that way! 

I wish the things those of us like my mother did for ourselves didn’t just skim the surface. I wish we felt a need to give to ourselves just as deeply as we give to others.

Truly, I believe that self care is a non-negotiable need

I believe it is as simple as soaking your feet after a long day, or that cup of tea and the crunch of a cookie. Maybe it’s a nap or a long walk. Further, I believe self care is reading labels and deciding you’re the one that gets to decide what’s best for you, whether it’s choosing clean, pure beautiful organic hair care or dark chocolate chips over semi-sweet.

Are you diving deep for yourself today? I’d love to know how you’re doing it and how you are caring for you, the caregiver. Did it start with our organic hair care? Tell me in the comments below. ~ Joanne Starkman, Innersense Organic Beauty Founder

Self Care Quote


When Greg and I created Innersense Organic Beauty, our intention was to develop an organic hair care line with the purest of ingredients. In doing so, I wanted our messaging to be one of self love and self care. Of course, I wanted to support our users on a path of presence and a deep loving connection with their hair, and more importantly, with themselves. My intention was to give something even more than professional high performing organic hair care. 

To guide our users along this path, I created “innerflections” on the back of each of our organic hair care bottles. As a founder, I hoped everyone who held a bottle of Innersense Organic Beauty in their hands would take a moment to breathe and tap into a deeper place within themselves. My desire was to show our community that cleansing and conditioning is so much more than shampoo… it is a ceremony of self care and a celebration of the time we dedicate to ourselves.


Organic Leave In ConditionerI ALLOW MY LIFE TO FLOW WITH EASE: Sweet Spirit Leave In Conditioner

This wonderful, lightweight leave in conditioner is perfect for all hair types. Accordingly, its innerflection reminds us that if we “go with the flow,” we remain open to the possibilities of creating a much more loving and abundant life. Sweet Spirit Leave In Conditioner is the best detangler ever so it does create more ease and flow with each stroke of your brush or comb!


This beautiful organic oil is one of the first formulas Greg and I developed! We were drawn to tamanu oil because of its skin rejuvenative properties and I loved that native Polynesian women have used this oil in sacred ceremonies for centuries. Harmonic Healing Oil has a multitude of uses on the skin, scalp and hair. One of my favorite self care routines is using Harmonic Healing Oil to give myself a scalp massage.


Here’s how to make my sacred scalp ceremony your own. It’s a beautiful way to end the day! 


Greg and I are excitedly formulating new product additions to our clean, pure beautiful organic hair care line. I can’t wait to pen even more innerflections to remind you that yes, you are so much more than your beauty routine. You are a ceremony unto yourself!

Thank you for including our organic hair care in that celebration! And here’s a fun question: If you had the opportunity to write your own innerflection on a beautiful, white bottle, what would it say? Let me know in the comments below!


  • Jodi Heafner says:

    Reading this for the first time made me cry , realizing how I don’t take care of myself ! I absolutely love this line and everything it stands for . I carry the line in my salon and it makes me feel so good to know the story behind it all ! I feel like I know you guys and you are apart of my family ❤️ Love you guys

    • Megan Krieg says:

      Hi Jodi,
      Thank you for such a heart felt comment! You are most definitely part of the Innersense family and community. Thank you so much for all your love and support. Sending you lots of happy, healthy hair love!

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